News Capcom closing USA online store But European merchandise outlet will continue to operate as US arm seeks new licensing partners April 14, 2021 James Batchelor
News Limit Break and Out Making Games partner on UK mentorship for all underrepresented groups Program is expected to more than double 2020's cohort with around 700 mentors and mentees April 12, 2021 James Batchelor
News Marketers underestimate users' privacy concerns - Survey AppsFlyer and MMA Global release results of surveys around impact of Apple's upcoming privacy changes April 9, 2021 Brendan Sinclair
Academy How to integrate IP licensing into your marketing strategy Clipwire Games' Mary Kaye Fraser explores IP licensing for mobile, and what studios should know before taking the plunge April 7, 2021 Mary Kaye Fraser
News Activision DMCAs news outlet for reporting Call of Duty leak Video Games Chronicle says its Twitter account was locked for a post about new Warzone map April 1, 2021 Brendan Sinclair
News Tokyo Game Show 2021 will be online Organisers drop physical event for its 25th year, but an in-person press gathering will be arranged March 30, 2021 James Batchelor
Academy Five things to consider when building games for future players Benjamin Charbit shares the lessons he's learnt about the audience Darewise Entertainment is targeting: Gen Z March 25, 2021 Benjamin Charbit
Academy Making marketing mistakes or the art of failing properly At GDC Showcase, Innersloth's Victoria Tran explored the right way to approach failure, and what you can learn from it March 24, 2021 Marie Dealessandri
Academy Five areas not to compromise when creating a game video Alconost's Natalia Shuhman highlights the aspects of video production where it doesn't pay to cut corners March 24, 2021 Natalia Shuhman
Feature Stop normalizing abusive fandom | This Week in Business Maybe we should have expected a zombie game studio to excel at developing senselessly hostile hordes March 19, 2021 Brendan Sinclair 1 comment
Feature "If you're still marketing to white cis males, you're alienating more than half your players" Assassin's Creed Sisterhood co-founder Kulpreet Virdi on the importance of putting defined female characters in the spotlight Feb. 25, 2021 James Batchelor 1 comment
Feature Little Nightmares 2 | Critical Consensus Tarsier Studios' grimly atmospheric sequel is Bandai Namco's biggest critical hit in three years Feb. 25, 2021 Matthew Handrahan
Feature The dark art of getting press coverage | This Week in Business If your Paragon PR campaign isn't getting traction, you could always try going Renegade Feb. 19, 2021 Brendan Sinclair
Feature Nintendo delivered a strong Direct, but fan impatience grows | Opinion They may be in the minority, but Nintendo's most loyal fanbase is key to a long life cycle for the Switch Feb. 19, 2021 Christopher Dring
News Post-IDFA Alliance forms to prepare for Apple privacy changes Alliance launches new information and support hub to help support companies amid mobile industry upheaval Feb. 18, 2021 Ivy Taylor
Feature Super Mario 3D World + Bowser's Fury | Critical Consensus Critics hail a new lease of life for one of Mario's best games -- but they're less convinced by the brief, experimental Bowser's Fury Feb. 11, 2021 Matthew Handrahan
Academy Five steps to boost your game's performance on the app stores SplitMetrics' Lina Danilchik details how to optimise your app store's product page Feb. 9, 2021 Lina Danilchik
Sponsored Prepare for 2021 with new gaming audience insights Facebook's vertical research manager Stephen Gray shares data on how the games industry differs in 2021 Jan. 21, 2021 Sponsored Article
Feature Hitman 3 | Critical Consensus Critics applaud the end of IO Interactive's superlative trilogy, cementing Hitman's status as one of gaming's most distinctive franchises Jan. 20, 2021 Matthew Handrahan
News B/HI acquired by Dolphin Entertainment PR agency formerly known as Bender/Helper Impact will operate as part of PR firm 42West Jan. 12, 2021 Brendan Sinclair
News Twitter says gaming posts up 75% in 2020 More than 2 billion gaming tweets make for a record year as Animal Crossing: New Horizons and The Game Awards 2020 were most talked about game and event, respectively Jan. 11, 2021 Brendan Sinclair
Sponsored Check out our special podcast on in-game advertising with Facebook Audience Network The monetisation specialist talks about app bidding and its support for online businesses Jan. 11, 2021 Sponsored Article
Feature The future is digital -- right? The physical format faces headwinds, but will its demise be slower than we expect? Jan. 8, 2021 Sam Naji and Damian Abrahams
Academy How to bring blockbuster brands to the gaming world Outright Games on three key principles that can bring success when working with major licenses Jan. 7, 2021 Terry Malham-Wallis
Academy How to map social media to your marketing funnel Phoenix Labs' RuthAnne Berry talks about using social media to meet your game's goals Jan. 4, 2021 RuthAnne Berry