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Glu Mobile acquires PlayFirst

"PlayFirst brings to Glu one of the largest casual gaming brands of all time"

Glu Mobile has acquired Diner Dash studio PlayFirst in a deal expected to close in May.

It cost the company a total consideration of 3 million shares of the company`s common stock, abd the assumption of around $3.55 million of PlayFirst debt.

"PlayFirst brings to Glu one of the largest casual gaming brands of all time, as well as the studio-DNA to take Glu`s casual portfolio to ever greater heights," said Glu CEO Niccolo de Masi in a statement.

"We are delighted to add PlayFirst to the Glu family and look forward to the launch of a free-to-play Diner Dash mobile game in Q4 2014. Glu continues to search for globally-recognised IP that can be reinvigorated by leveraging our global studio and publishing organisations. We remain dedicated to creating and growing franchises such as Contract Killer, Deer Hunter, Eternity Warriors, Frontline Commando, Stardom, and now, DASH."

The PlayFirst team will, according to Glu, continue to work independently on its successful franchises with free-to-play versions of Diner Dash, Cooking Dash and Wedding Dash planned before the end of 2015.

Last month Glu announced it was shutting down online gaming platform GameSpy on May 31, a move that affects potentially hundreds of titles. Glu acquired the tech from IGN in August 2012.

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Rachel Weber avatar

Rachel Weber

Senior Editor

Rachel Weber has been with GamesIndustry since 2011 and specialises in news-writing and investigative journalism. She has more than five years of consumer experience, having previously worked for Future Publishing in the UK.

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