PlayStation's Shuhei Yoshida to keynote Develop:Brighton 2018

Sony legend will reflect on his decades-long career, readers get 10% discount on passes

The organisers behind Develop:Brighton have announced Sony Interactive Entertainment Worldwide Studios president Shuhei Yoshida will deliver the opening keynote for this year's conference.

Having worked in the industry for more than 25 years, Yoshida has been instrumental in the rise of PlayStation since he joined Sony in 1993 - two years before its industry-changing console launched.

At Develop:Brighton 2018, Yoshida will reflect on his career thus far in a fireside chat-style session, looking back not only at his contribution to the consoles themselves but also his input into franchises such as Uncharted, Gran Turismo, The Last of Us and the recently revived God of War.

As previously reported, the structure of Develop:Brighton conference has changed slightly, with the main conference now spread over three days and its previous satellite event Evolve transformed into a three-day track. Yoshida's keynote will kick off the week on the morning of Tuesday July 10th.

The conference runs until Thursday July 12th and will, as always, be held at the Hilton Brighton Metropole hotel. Other keynotes for the week include a one-on-one session with indie pioneers Mike Bithell and Rami Ismail, and a presentation by Bossa Studio's Chet Faliszek.

Other announced speakers include Fig's Alex Amsel, Unity's Alessia Nigretti, BBC's Bradley Crooks, Wargaming's Matt Daly and Relentless' David Amor.

Early Bird tickets are still on sale until June 6th, with readers offered a 10% discount on all passes - simply enter the code IDCQXO when booking. is an official media partner for Develop:Brighton 2018.

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