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Zynga launches own rewards scheme

RewardVille allows 'free' purchase of virtual goods

FarmVille-maker Zynga has revealed a new rewards scheme, enabling its players to earn points to spend on virtual goods in lieu of micropayments.

RewardVille involves 'zPoints', 'zCoins' and 'zLevels', automatically accrued by regular play and ultimately transferable to virtual items.

Daily collection of reward points is capped, but can be extended by playing multiple games on the Zynga network.

A beta version of RewardVille, as found by Fusible is available here.

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Alec Meer

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A 10-year veteran of scribbling about video games, Alec primarily writes for Rock, Paper, Shotgun, but given any opportunity he will escape his keyboard and mouse ghetto to write about any and all formats.