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Watch Shahid Ahmad's 'Failing With Style' here | Investment Summit Online

Former Playstation exec and indie games veteran discusses lessons learned from setting up Ultimatum Games

Our Investment Summit Online continues with a story of failure from a former PlayStation exec.

Shahid Ahmad, indie games veteran and previously head of Strategic Content at Sony Interactive Entertainment, will talk about his recent efforts to build a new studio in Ultimatum Games -- and what when wrong.

This session originally aired yesterday, but due to technical difficulties, we lost Shahid midway through. He kindly arranged to record the rest of the talk, and you can now watch the full session below.

Investment Summit Online is a two-day conference and business event, featuring free online talks about how to secure funding and grow your company.

Other speakers on the way include Double Loop's Emily Greer, Velan Ventures' Guha Bala, Execution Labs' Jason Della Rocca and more.

You can view the full schedule at

Alongside these, more than 150 investors are meeting with indie developers in 30-minute meetings.

The event is made possible thanks to our sponsors Xsolla and Renaissance PR.

Investment Summit Online is a GI Live event, part of a seven-week initiative to deliver new digital events and offer extensive coverage of conferences such as GDC and Devcom.

The fourth and final GI Live event will be Best Places To Work Awards UK, which takes place on Friday, September 18.

You can watch the full talk on Failing With Style below.

Watch on YouTube

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James Batchelor avatar
James Batchelor: James is Editor-in-Chief at, and has been a B2B journalist since 2006. He is author of The Best Non-Violent Video Games
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