Tweets by developer Ustwo have drawn attention to the low rate of paid installs for its popular title Monument Valley on Android and iOS devices.
Interesting fact: Only 5% of Monument Valley installs on Android are paid for. 40% on iOS. There’s a sneak peak of data!— ustwo games (@ustwogames) January 5, 2015
Android statistics don’t include Amazon Store data by the way. So 95% piracy rate isn’t affected by the free day we did.— ustwo games (@ustwogames) January 5, 2015
The tweeter then went on to clarify that it was mistaken in saying that 95 per cent was entirely pirated installs, and that a portion were legitimate unpaid installs.
Ustwo maintains an open relationship with its audience on Twitter, recently using the medium to highlight malicious reviews the game had received after released a paid update.