Three execs walk from AMD

CMO, CSO and the head of the chip division all leave as company seeks growth

AMD has lost three of its top executives, including its CMO and the general manager of its computing and graphics business group.

The latter is John Byrne, and the role is central enough to AMD's business for the CEO, Lisa Su, who was appointed last October, to assume his duties while the company seeks a replacement. Burne will remain at AMD until the end of March to aid the process.

THe other departures are chief marketing officer Colette LaForce and chief strategy officer Raj Naik.

AMD has described the departures as, "part of implementing an optimal organisation design and leadership team to further sharpen our execution and position AMD for growth."

While it's chips are a prominent feature of the current generation of consoles, AMD has struggled to keep up with its major competitors in recent years. Shares in the company were trading for $10 in 2010, but they haven't been above $5 since late 2012. Today, that share price is just over $2.60.

Last October, AMD announced its plans to cut 700 jobs, which is around 7 per cent of its total workforce.

Thanks Reuters.

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Latest comments (1)

Jeff Kleist Writer, Marketing, Licensing 6 years ago
I've been buying AMD COUs for 20 years, and I'm thinking about going Intel next round. The performance gap, and then OUT of control TDP is just getting stupid. When you label a chip 125w, and in reality it's drawing over 225 under load, that's an issue. They're not making royalties on the X11, and probably not on the PS4, and there doesn't seem to be a lot of popularity for their APUs. It's probably time to refocus the brand onto graphics and custom chips, and think about ducking out of chips. I'd much rather see another Athlon event, where they pass Intel, but maybe GPU centric computing, rather than CPU is a good path.
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