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Aardman partnering with Bandai Namco on new cross-media IP

Partnership follows collaboration on 11-11: Memories Retold, project will be “current and future platforms”

UK animation specialist Aardman has entered an agreement with Japanese publisher Bandai Namco on a brand new IP.

Few details have been given about the property itself, but the collaboration is expected to extend over multiple projects, with the two companies saying the first "exists across multiple media."

Work will ramp up on this project in early 2021, with Aardman and Bandai Namco hoping to "create stories tailored for current and future platforms."

More details will be released at a later date.

"Interactive Entertainment is a huge growth area within the entertainment world," said Aardman's managing director Sean Clarke.

"With new emerging technology blurring the lines of watching and playing, we are keen to develop strategic partnerships with partners such as Bandai Namco Entertainment Europe that share our vision of creating new IP that embraces this new world and cement our studio's reputation as a multi-disciplinary creative hub."

The two firms have previously worked together on 11-11: Memories Retold, a narrative-driven title set during World War I, which was Aardman's first commercial video game.

We spoke to the studio about the nature of this collaboration and the game's unique art style back in 2018.

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James Batchelor

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James Batchelor has been a journalist in the games industry since 2006, joining GamesIndustry in 2016, and also runs Non-Violent Game of the Day (@NVGOTD). He does play violent games, but always on Story/Easy mode.

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