If you click on a link and make a purchase we may receive a small commission. Read our editorial policy.

2016 investments in AR/VR already $1.1 billion - Report

Digi-Capital says first two months of the year have already topped 2015's total spend by $400 million

It's already been a record year for augmented reality and virtual reality funding. Digi-Capital today released new figures showing that over the first two months of 2016, the combined AR and VR field has attracted $1.1 billion in investment.

That's already 57 percent more than 2015's full-year total of $700 million in AR/VR investment, with 10 months left to add to the total. While impressive, most of the 2016 investment to date comes from a single event: Magic Leap's $794 million round of Series C funding.

"Nearly $800 million came from the monster Magic Leap round, but another $300 million went into AR/VR solutions/services, VR hardware, advertising/marketing, distribution, video, peripherals, apps and games," Digi-Capital founder and CEO Tim Merel said. "Even without Magic Leap, investment is up 20 percent in Q1 2016 compared to the $250 million invested in Q4 2015. Plus there's another 4 weeks left for investors to boost AR/VR this quarter."

Digi-Capital had originally forecast AR and VR to bring in $150 billion annually by 2020. However, the firm downgraded that to $120 billion earlier this year, citing the later-than-expected arrival of consumer AR efforts.

Author

Brendan Sinclair avatar

Brendan Sinclair

Managing Editor

Brendan joined GamesIndustry International in 2012. Based in Toronto, Ontario, he was previously senior news editor at CBS-owned GameSpot in the US.

More News

Latest Articles