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Youdagames/S.A.D. deal

Happy news of a European retail distribution agreement for Dutch casual developer.

Hilversum - March 17, 2010 – The Dutch casual games developer Youdagames and casual games distributor in German, French and British retail S.A.D. (Purple Hills), officially start a cooperation to introduce the worldwide successful online games of Youdagames in retail in several European countries. Following the successful start in Germany with the two Youda Legend titles, the companies now signed an exclusive contract for distribution of more games developed by Youdagames. Besides Germany, Austria and Switzerland games will also be distributed in France and the UK. The first new titles will be available in stores this spring.

So far, Youdagames has mainly focused on distributing their games online on game portals worldwide. To reach a larger target group, the company signed a cooperation deal with S.A.D. to get the successful games into retail in several European countries as well.

“S.A.D. proved its potential as a publisher of casual games in German retail with our first two Youda Legend titles. Youdagames has already proved to be successful in digital distribution of high quality casual games. Bringing both competences together we believe this will result in a strong partnership.“, says Jurriaan van Teunenbroek, COO at Youdagames.

In Germany all Youda titles will be in stores within the next couple of months, the French casual gamers will find the two Youda Legend titles, Youda Farmer and still to be released time management game Youda Safari in stores soon. In the UK S.A.D. signed for the two time management games, Youda Farmer and Youda Safari. “We haven’t seen such a good line up from one developer since long time and we and we are looking forward bringing this fresh ideas into the shelves”, says Ralf Wetzel, Head of Games at S.A.D.

About Youdagames:

Youdagames is the Publishing brand of Dutch casual game developer I Sioux Game Productions. The company has been developing games since 2003 and has been focusing on casual games since 2006. All games are published on their own game portal and the games can also be found on most important (casual) game websites worldwide. Youdagames focuses on a high quality standard with an original game play and high-end 3D design.

The portfolio now includes 17 downloadable games and one iPhone game in total. A couple of games are already in development for 2010, including games for Nintendo DS and iPhone. This year Youdagames is aiming at releasing one game per month.

About S.A.D.:

Since 1995 S.A.D. is specialized in the development and distribution of software and games. S.A.D. enjoys a broad and established presence in the German -language market due to strong relationship to all key players in the market. In 2003 S.A.D. launched„Purple Hills“, a games brand focused and designed for the needs of casual gamers. By end of 2009 Purple Hills is the most sold casual games brand in Germany.


Inge Rolf – +31 (0)35 621 6028

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