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Yoshida: Family games a "neglected genre" for PS3

Says this Christmas will address that issue, as blockbuster release schedule looks bare

Sony is aiming to please the parents and kids this Christmas, according to Sony Worldwide Studios president Shuhei Yoshida.

"Our strategy for Christmas is to go big on family-friendly titles," he told Game Informer.

"This is a neglected genre for the PlayStation 3, but as it matures, I think it's really important to have these games on the platform. I think we have a great lineup this holiday to complement third parties' big core games."

He was discussing the lack of big Sony releases for the rest of 2012, with Games like The Last Of Us and God of War: Ascension scheduled for release next year.

"We'd love to have multi-million sellers for the holiday. But each title needs time to develop, especially new IP like The Last of Us. God of War has always come out in March, so that's a natural time to aim at."

[Source: Gaming Everything.]

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Rachel Weber avatar
Rachel Weber: Rachel Weber has been with GamesIndustry since 2011 and specialises in news-writing and investigative journalism. She has more than five years of consumer experience, having previously worked for Future Publishing in the UK.
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