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VIA Gets Geared for Gaming with Two Exciting Events in the UK

VIA brings the latest gaming hardware to ECTS and plays host to a Fatal1ty shootout, as well as taking part in an action-packed ABIT Hardware Festival in London’s Leicester Square

For Immediate Release

Taipei, Taiwan, 1 September 2004, - VIA Technologies, Inc, a leading innovator and developer of silicon chip technologies and PC platform solutions, is set to bring its Geared for Gaming tour to London, England with events at ECTS and Leicester Square that will put the spotlight on VIA's latest cutting edge gaming solutions.

Starting today, Wednesday 1st September, VIA will demo high performance Entertainment and Gaming solutions at ECTS 2004 (Booth #2320). Thursday 2nd September sees VIA having the honor of hosting a Fatal1ty shootout at the booth, with Jonathan "Fatal1ty" Wendell taking on all comers in one-on-one battles for great cash and other prizes.

Then on Friday 5th September, VIA will take part in an action packed event in London's Leicester Square from 11am to 5pm, as part of the ABIT Hardware Festival; VIA will host a one-hour, fun-filled presentation with exciting contests and an informative overclocking seminar.

At both events, VIA will be highlighting the K8T800 Pro performance chipset, combining amazing performance on the AMD64 platform with a blistering 1GHz Hyper-Transport chipset to processor interconnect, with support for VIA Vinyl Audio, native Serial ATA, multi-configuration V-RAID, as well as superior overclocking features, fitting perfectly with the requirements of gamers who demand only the best.

"VIA is proud to be taking part at ECTS 2004 and the ABIT Hardware Festival, which will focus attention on our Geared for Gaming products that clearly step up to the challenge of the growing number of new games being released that demand higher performance PC hardware," commented Richard Brown, Associate Vice President of Marketing, VIA Technologies, Inc. "We are also very excited to be involved at these events with Fatal1ty, whose shootouts are incredible to watch and certainly not to be missed."

About the Fatal1ty Shootout Europe

Taking place across five European countries, ABIT Fatal1ty Shootout Europe gives European gamers the opportunity to challenge the 3-time CPL Champion to a 1-on-1 match-up for fantastic prizes. Fatal1ty Shootouts are competitions open to attendees who want the chance to play against the world famous professional gamer, Jonathan "Fatal1ty" Wendell. Competitions consist of a 4-minute, 1v1 match, and prizes will be awarded for any points scored. For more information on the Fatal1ty Shootout please go to:

About the ABIT Hardware Festival

The ABIT Fatal1ty Shootout and Hardware Festival. Held at London's Leicester Square on September 3rd 11am - 5pm, this event looks to draw in over 15,000 spectators, combining a Fatal1ty shootout with the some of the largest manufacturers and distributors of PC hardware into one exciting venue. For more information on the ABIT Hardware Festival please go to:

About ECTS

ECTS is the place in Europe where the entire interactive entertainment industry comes together for three days to do business. This year's dates are Wednesday 01, Thursday 02 and Friday 03 September 2004 and the show will be held at the central London location of Earls Court for the third year running. For more information on ECTS please visit the event website at:

About VIA Technologies, Inc.

VIA Technologies, Inc. (TSE 2388) is the foremost fabless supplier of market-leading core logic chipsets, low power x86 processors, advanced connectivity, multimedia, networking and storage silicon, and complete platform solutions that are driving system innovation in the PC and embedded markets. Headquartered in Taipei, Taiwan, VIA's global network links the high tech centers of the US, Europe and Asia, and its customer base includes the world's top OEMs, motherboard vendors and system integrators.

VIA PR Contacts

International: Richard Brown

Phone: (886)-2-2218-5452 #6201

Fax: (886)-2-2218-5453


North America: Pat Meier-Johnson

Phone: (415) 389-1700


Note to reporters, editors and writers: VIA is written in ALL CAPS.

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