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Swedish game veterans unveil Cult of the North

The studio, led by Marcus Jacob and Adam Schaub, aims to launch its first game in 2025

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A cohort of Swedish gaming professionals have unveiled Cult of the North, a new games studio.

CEO Adam Schaub and chief product officer Marcus Jacob will oversee the game maker.

Schaub's work history includes a prior role as Europe vice president and general manager at Mythical Games. He also had a three-year stint as vice president of creative production at King.

Meanwhile, Jacob brings career experience that includes working at Embark Studios as chief commercial officer. He also served as senior vice president of Candy Crush and its business performance at King.

Cult of the North is currently working on its first title, Project Gundalf, a player vs player-focused game. It's slated to be released on PC next year.

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Jeffrey Rousseau avatar
Jeffrey Rousseau: Jeffrey joined GamesIndustry.biz in March 2021. Based in Florida, his work focused on the intersectionality of games and media. He enjoys reading, podcasts, staying informed, and learning how people are tackling issues.
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