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SNK NEOGEO USA CONSUMER CORPORATION Changes Name to SNK PLAYMORE USA CORPORATION

Name change brings division in line with parent company consolidation

FOR IMMEDIATE RELEASE

WALL, NJ. - December 17, 2004 - SNK NEOGEO USA CONSUMER CORPORATION, the US publishing arm of the SNK PLAYMORE CORPORATION, announced today that effective immediately they will be known as SNK PLAYMORE USA CORPORATION to better facilitate worldwide recognition. The name change brings the US division in line with its Japanese parent company, SNK PLAYMORE CORPORATION, which consolidated all of its divisions worldwide under one brand on November 15, 2004.

"The name may have changed, but the business model remains the same," said Ben Herman, president of SNK PLAYMORE USA CORPORATION. "SNK is and always will be about bringing great games to the marketplace."

All communication will be updated with the new name. The new website is http://www.snkplaymoreusa.com

About SNK PLAYMORE USA CORPORATION

Over the past 15 years, SNK has published classic arcade titles such as THE KING OF FIGHTERS, BASEBALL STARS, METAL SLUG, SAMURAI SHODOWN, and FATAL FURY on a wide variety of home gaming and handhelds systems. You can find more information about SNK Playmore USA CORPORATION games at www.snkplaymoreusa.com

Press Contact:

Michael Meyers

Michael Meyers Public Relations

533 Peters Street, Suite 203

Pleasanton, CA 94566

925-931-9700

michael@mmpr.com

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