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Simul Weather

Clouds 'n' skies SDK selected as finalist in British Computer Society's IT Industry Awards.

FOR IMMEDIATE RELEASE Sept 10, 2008

DARESBURY, UK – Simul Software Ltd is delighted to announce that the Simul Weather SDK has been selected as a finalist for the British Computer Society’s IT Industry Awards in the Research and Development category.

The BCS IT Industry Awards, supported by Intellect and NCC, are the leading hallmark of success amongst IT practitioners. These awards form a central element to the BCS’ Professionalism in IT initiative. The awards recognize, promote and acclaim excellence, professionalism, and innovation and the outstanding achievements of the nominees.

“These projects reflect the fact that technology is an integral and expected part of everyday life and is at the heart of literally every business,” said David Clarke, BCS chief executive.

“Information communication technology improves organisations’ competitiveness and productivity, and helps them meet the needs of their customers more effectively,” said John Higgins, director general at Intellect. “These awards recognize those technology suppliers, individuals and organisations which do this best. The quality of entries is once again very high and I do not envy the judges their task of identifying the winners – it’s going to be a difficult job.”

The Simul Weather SDK was launched in March of 2008, and has already been licensed by leading game developers seeking a new level of visual quality and interactivity in game environments. It features:

Volumetric clouds. A new step forward in real-time volumetric rendering, Simul clouds are rendered at low cost to system resources. Convincing 3D clouds can be drawn in a small fraction of frame-time, on current and legacy hardware. For videos, screenshots and a real-time demonstration, see www.simul.co.uk/weather. Physical Skies. Calculated from atmospheric physics, the Simul sky model offers an innovative approach for high-dynamic-range sky rendering. Time-of-day can change on a frame-by-frame basis. Physically correct lighting is calculated from time of day, year and global location. For a real-time demonstration, see www.simul.co.uk/wp-content/uploads/SimulSkyDemoSetup.exe Simul Software Ltd develops software products for the game development and simulation industries, with a focus on research and development. Simul was founded in 2007, and is based at the renowned Daresbury Innovation Centre in Cheshire, England. For more information, visit www.simul.co.uk.

The British Computer Society is the leading professional body for those working in IT, with over 65,000 members in more than 100 countries. The BCS is the qualifying body for Chartered IT Professionals (CITP). For more information, visit www.bcs.org. For more information on the BCS IT Industry Awards, visit www.bcs.org/server.php?show=conWebDoc.21065.

The National Computing Centre (NCC) is the single largest and most diverse corporate membership body in the UK IT sector. For more information on the NCC, visit www.ncc.co.uk.

Intellect is the UK trade association for the IT, telecoms and electronics industries. Its members account for over 80% of these markets and include blue-chip multinationals as well as early stage technology companies. These industries together generate around 10% of UK GDP and 15% of UK trade. For more information on Intellect, visit www.intellectuk.org.

CONTACT Dr Roderick Kennedy +44 20 8133 6920 enquiries@simul.co.uk

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