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Potato Play raises $5m, launches Merge Restaurant

Mobile studio to invest scaling of casual puzzle title, as well as team expansion

Singapore-based startup Potato Play has raised $5 million in a round of funding to launch its new casual mobile title Merge Restaurant.

The round included participation from Everblue management, and repeat investors Play Ventures, Atlas Ventures and Beenext.

The money raised will go towards the initial launch of Merge Restaurant, as well as the ongoing support and scaling of the title moving forward. Potato Play also aims to expand its team.

"We're thrilled to welcome our new investor partners and humbled by the continued confidence shown by our follow-on investors," said Potato Play CEO and co-founder Vincent Low.

"Potato Play set out to build the leading casual games publisher in Southeast Asia and has already seen multiple recent successes in the merge category. With Merge Restaurant's promising metrics and this new infusion of capital, we're kicking into the next gear with its global launch."

The funding round follows two previous rounds completed in 2020, a $1.75 million seed funding round to fuel development in the hybrid-casual genre, and an earlier $500k investment from Play Ventures to grow the team and expand into Asian markets.

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Danielle Partis

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Danielle is a multi award-winning journalist and editor that joined GamesIndustry.biz in 2021. She previously served as editor at PocketGamer.biz, and is also a co-founder of games outlet Overlode.