Phonetic Arts appoints David Braben to board of directors
Frontier chairman joins in-game dialogue company in non-exec role
Game dialogue company Phonetic Arts has appointed David Braben to its board of directors, it announced today.
The move marks the first time the veteran designer and Frontier chairman has taken up a non-exec role and Braben is enthusiastic about the company he will be joining.
"Having spent a lot of time with the guys at Phonetic Arts I'm really excited at the potential offered by their technology. In-game dialogue has come a long way but there’s still so much it can accomplish. I believe that the team at Phonetic Arts has a compelling product that will add new depth to games."
Paul Taylor, chief executive officer of Phonetic Arts added: "We're delighted to have David on the team. His expertise, hands on approach and knowledge of the industry will be of enormous benefit. The fact that he has never before taken a non-exec role of itself speaks volumes."
Since its start up in 2006, Phonetic Arts has been working on the development of unique speech synthesising technology that allows more natural, intelligent speech in games.