Persona 4

IRVINE, Calif. - October 9, 2008

Atlus U.S.A., Inc., sultans of swag, are proud to offer the Persona 4 Social Link Expansion Pack, a bundle of ultra-rare collectibles available exclusively through Amazon.com and Amazon.ca. This offer was first unveiled yesterday evening to the Atlus Faithful mailing list (click here to join - it's free!) to resounding response; the Social Link Expansion Pack shot to the top of the Amazon video game sales charts, and as of this morning, Amazon Canada (Amazon.ca) is already sold out. Don't hesitate and risk missing this red-hot offer!

Each limited edition bundle overflows with the following awesomeness (WARNING: sensory overload likely):

Teddie Plushie

Measuring over eight inches tall and ready to rumble (or cuddle), Persona 4’s most lovable star headlines the Social Link Expansion Pack, and he arrives with a North American exclusive look and pose. Nothing says “I’m a hardcore Persona fan and I’m ready to show it” more effectively than one of these incredibly limited, incredibly cute plushies.

“Konohana Sakuya” T-Shirt

An all-new design exclusive to the Social Link Expansion Pack, this 100%, XL cotton t-shirt features the breathtaking Konohana Sakuya, the Persona of one of the main characters from Persona 4.

“Side B” Soundtrack CD

Only available in the Social Link Expansion Pack, “Side B” of the Persona 4 Soundtrack CD features additional music from master composer Shoji Meguro that could not fit onto the music CD already included in each and every copy of the actual game. Own the complete soundtrack with this special bonus soundtrack CD.

2009 Calendar

The next time a friend asks you what day it is, point toward this one-of-a-kind 2009 calendar overloaded with art from the upcoming RPG epic Persona 4. Even when 2009 comes to an end, you’ll have a tough time taking this visual treat off your wall.

These extremely limited edition items are not available for sale anywhere else on the planet, and only a very small number of Social Link Expansion Packs will be built and shipped when the game launches on December 9, so don't miss your chance to own these one---err---"four"-of-a-kind Persona 4 collectibles! The Persona 4 Social Link Expansion Pack is now available for pre-order exclusively at Amazon.com with an MSRP of $29.99 (NOTE: Persona 4 game sold separately).

Amazon.com

Click here to buy Persona 4: http://www.amazon.com/gp/product/B001C6GVI6?ie=UTF8&tag=atlus-20&linkCode=as2&camp=1789&creative=9325&creativeASIN=B001C6GVI6

Click here to buy the Persona 4 Social Link Expansion Pack: http://www.amazon.com/gp/product/B001H14C8C?ie=UTF8&tag=atlus-20&linkCode=as2&camp=1789&creative=9325&creativeASIN=B001H14C8C

Amazon.ca

Click here to buy Persona 4: http://www.amazon.ca/gp/product/B001C6GVI6?ie=UTF8&tag=atlus-20&linkCode=as2&camp=1789&creative=9325&creativeASIN=B001C6GVI6

Persona 4 Social Link Expansion Pack: SOLD OUT!

Persona 4 is scheduled for release on December 9 with an MSRP of $39.99.

The Persona 4 Social Link Expansion Pack ships on December 9 with an MSRP of $29.99

For more information about Persona 4, visit the official Persona 4 site

About Persona 4

Shortly after an urban youth begins a year-long stay in the countryside town of Inaba, the rural town's peace is shattered by a horrific murder that leaves no clues or suspects. As the lone incident develops into a series of bizarre crimes, he discovers that only he and his friends have the power to solve the baffling case, bring those responsible to justice, and restore harmony to his new home.

Key Features

• Balance your double life – Beyond intense battles, Persona fusion, and new weapon creation exists a normal high school life of friends, classes, and part-time jobs. The way you manage and integrate your activities within each day will determine how you progress through the game.

• Unprecedented team control – With a greater emphasis on developing bonds in the fight to solve the mysterious murders, strong friendships are key to your success. Directly control teammates in battle, earn greater party support for combat, and master individual Social Links to unlock your party's true potential.

• Find the true ending – 60+ hours of gameplay thrusts you into a deep mystery where midnight television leads to serial killings. You must investigate murders, rescue those who can be rescued, and unmask the culprit behind it all—or risk being forever shrouded in the fog of doubt.

Persona 4 has not yet been rated by the ESRB.

About Atlus U.S.A., Inc.

Located in Irvine, California and founded in 1991, Atlus U.S.A., Inc. is renowned for its proud tradition of publishing exceptional role-playing games with strong niche appeal. The Atlus library of critically acclaimed video games includes Odin Sphere, Trauma Center series, and the award-winning Shin Megami Tensei series. For more information, visit http://www.atlus.com.

©2008 ATLUS. Licensed to and published by Atlus USA. SHIN MEGAMI TENSEI, SMT, and Persona are registered trademarks of Atlus U.S.A., Inc.

Ben Karl, TriplePoint Public Relations

(415) 955-8531

benjamin@triplepointpr.com

Aram Jabbari, Atlus U.S.A. Inc.

(949) 788-0455

aram@atlus.com