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Multi-year, multi-platform deal for EA and Unity

Publisher licenses engine for up to six years, following successful browser projects

Electronic Arts and Unity Technologies have announced a multi-platform partnership, granting unlimited use of the latter's engine to any and every EA studio or developer.

EA's newly-acquire enterprise license will last between three and six years, and covers Unity's entire technical remit – browsers, iOS, PC, Mac, Android and the current consoles.

EA has stated its intention to use the increasingly prevalent middleware on 'multiple franchises and genre,' and has several projects already in development.

"We have spent a lot of years looking at development assets of all kinds," said Richard Hilleman, VP chief creative director, Electronic Arts. "Unity represents one of the deepest commitments we have ever made. It lets us produce products to our quality expectations, while freeing our creative contributors to explore new ideas, without breaking the bank.

"Unity's unparalleled platform support ensures that when we have something we want to share with our players, we can reach them quickly on the platforms they have. We look forward to continuing collaboration with our friends at Unity Technologies on future innovations and the new experiences we will create for our players."

Added Unity boss David Helgason, "We're excited about and proud of our long term relationship with Electronic Arts. Unity's ability to straddle from the highest-end productions to the littlest development teams is something we're immensely proud of."

The agreement is not unprecedented, Unity having previously provided the tech for in-browser 3D golf title Tiger Woods PGA Tour Online.

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Alec Meer: A 10-year veteran of scribbling about video games, Alec primarily writes for Rock, Paper, Shotgun, but given any opportunity he will escape his keyboard and mouse ghetto to write about any and all formats.
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