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MINISTRY HEADLINES SOUNDTRACK FOR ACTIVISION'S UPCOMING VAMPIRE®: THE MASQUERADE - BLOODLINES™

FOR IMMEDIATE RELEASE

London, UK - Oct. 4, 2004 - Legendary industrial/metal music guru Al Jorgensen of Ministry creates the headlining soundtrack to Activision's highly anticipated PC game Vampire®: The Masquerade - BloodlinesTM. Inspired by the dark, menacing undertones of the game, Ministry's track, "Bloodlines," is one of several popular songs that can be heard in the game, which takes fans into the sinister vampire underground society of modern day L.A.

The complete lineup of songs for the game includes:

Aerial - "Pound"

Chiasm - "Isolated"

Daniel Ash - "Come Alive"

Darling Violetta - "Smaller God"

Die My Darling - "Needles Eye"

Genitortures - "Lecher Bitch"

Lacuna Coil - "Swamped"

Ministry - "Bloodlines"

Tiamat - "Cain"

In Vampire: The Masquerade - Bloodlines, the famous White Wolf role-playing game world extends into an all-new interactive adventure, combining the rich character development and immersive storyline expected in a true RPG with the up-close-and-personal first-person immersion and action provided by SourceTM, the latest engine technology developed by Valve. Currently in development by Troika Games for the PC, Vampire: The Masquerade - Bloodlines is yet to be rated and is expected to release this Autumn

For Information Contact:

Vicky Cayzer

PR Executive

Activision European Publishing

0044 (0)1753 756100

vcayzer@activision.co.uk

Headquartered in Santa Monica, California, Activision, Inc. is a leading worldwide developer, publisher and distributor of interactive entertainment and leisure products. Founded in 1979, Activision posted net revenues of $948 million for the fiscal year ended March 31, 2004.

Activision maintains operations in the U.S., Canada, the United Kingdom, France, Germany, Italy, Japan, Australia, Scandinavia and the Netherlands. More information about Activision and its products can be found on the company's World Wide Web site, which is located at www.activision.com.

The statements made in this press release that are not historical facts are "forward-looking statements". These forward-looking statements are based on current expectations and assumptions that are subject to risks and uncertainties. The Company cautions readers of this press release that a number of important factors could cause Activision's actual future results to differ materially from those expressed in any such forward-looking statements. Such factors include, without limitation, product delays, retail acceptance of our products, industry competition, rapid changes in technology and industry standards, protection of proprietary rights, maintenance of relationships with key personnel, vendors and third-party developers, international economic and political conditions, integration of recently acquired subsidiaries and identification of suitable future acquisition opportunities. These important factors and other factors that potentially could affect the Company's financial results are described in our filings with the Securities and Exchange Commission, including the Company's most recent Annual report on Form 10-K and Quarterly Report on Form 10-Q. Readers of this press release are referred to such filings. The Company may change its intention, belief or expectation, at any time and without notice, based upon any changes in such factors, in the Company's assumptions or otherwise. The Company undertakes no obligation to release publicly any revisions to any forward-looking statements to reflect events or circumstances after the date hereof or to reflect the occurrence of unanticipated events.

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