App platform IronSource announced today that it has acquired mobile ad and app monetization company Tapjoy for roughly $400 million.
With the acquisition, Tapjoy's technology will be integrated into IronSource platform.
"IronSource has a long history of successful inorganic growth," said CEO and co-founder of IronSource Tomer Bar Zeev.
"We plan to continue being acquisitive in the market to build out the only comprehensive, customer-centric business platform in the App Economy."
The transaction is expected to close by the end of March 2022.