BAFTA adds new social gaming award
British Academy Video Games Awards get a new category
The British Academy Video Games Awards have recognised a new category with the Social Network Game award, given for excellence and innovation in the social gaming arena.
The award is intended to acknowledge the creative and retail influence which modern social games have achieved.
"The rise in popularity and sophistication of social media gaming has been meteoric," said chair of BAFTA's videogame committee Ray Maguire.
It is only right to recognise the hard work, fantastic creativity and great success being demonstrated in this new area of the industry. As a result, BAFTA is very proud to announce the new category of Social Network Game as part of the upcoming Awards."
The awards are now in their third year, and will next take place Wednesday March 16 in London.