Live streaming tools provider StreamElements announced today that it raised $100 million in an investment funding.
StreamElements said that the funding will go towards expanding its services to uploaded videos on YouTube and livestreaming on Trovo.
The funding round was led by SoftBank Vision Fund 2, with participation from PayPal Ventures and MoreTech, as well as existing investors State of Mind Ventures, Pitango First, Menorah, Mivtach Shamir, and others.
Alongside the investment co-founder Gil Hirsch was named as CEO and Yuval Tal was appointed COO.
Other appointments include Jason Krebs as chief business operator, Udi Hoffmann as CFO, and former CEO Doron Nir now serving as company president.
"As online entertainment continues to develop as an immersive experience, the demand for authentic creator-driven content has grown exponentially", said senior investor for SoftBank Nahoko Hoshino.
"Through a suite of broadcasting and engagement tools, StreamElements is helping creators deliver an enriched experience for audiences while monetizing content from the most popular social video platforms."
StreamElements says that its services are used by more than 60% of creators with "upwards of 20K views and followers" across Twitch, Facebook Gaming, and YouTube Live.