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Sensor Tower: mobile game earnings were down 7% during Q1 2022 at $21bn

Analytics firm also reports that the quarter saw that ad spending on game marketing was up 41% year-over-year

A new report from Sensor Tower says that during the first quarter of 2022, mobile games generated $21 billion, which represents a decrease of 7% compared to the period last year.

The analytics firm also proceeded to provide a breakdown for the App Store and Google Play storefronts for game spending.

The Google Play market revenue for the period declined 14% as it earned $8 billion. The Apple App Store meanwhile dropped by %2 in consumer spending to $13 billion for the period.

During the quarter mobile titles' top three earners across both stores continued to be familiar faces.

Tencent's Honor of Kings topped the revenue charts with $735 million, while PUBG Mobile was second at $643 million. Third was MiHoYo's action RPG Genshin Impact, as it generated $551 million during the quarter.

Additionally, Sensor Tower said that ad spending for game marketing grew 41% year-over-year during Q1.

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Jeffrey Rousseau avatar
Jeffrey Rousseau: Jeffrey joined in March 2021. Based in Florida, his work focused on the intersectionality of games and media. He enjoys reading, podcasts, staying informed, and learning how people are tackling issues.
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