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PS3 to miss sales targets by 25 per cent - analyst

Sony will miss its PlayStation 3 sales targets for the fiscal year by 25 per cent due to poor sales of the next-gen console over the Christmas period.

Matt Martin avatar
News by Matt Martin Contributor
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Sony will miss its PlayStation 3 sales targets for the fiscal year by 25 per cent due to poor sales of the next-gen console over the Christmas period.

That's the latest assessment from industry analyst Nomura Securities, which lowered its estimates for the year ending March 2007 from 6 million units to 4.5 million.

Moving into the fiscal year ending March 2008, Nomura also predicts a reduction in sales from 16 million to 10 million, and then the following year, ending March 2009, from 18 million to 11 million.

Sony has shipped one million PlayStation 3 units to North America, while last weeks' NPD data revealed the company has so far sold 687,000 of those units in the region.

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Matt Martin avatar
Matt Martin: Matt Martin joined GamesIndustry in 2006 and was made editor of the site in 2008. With over ten years experience in journalism, he has written for multiple trade, consumer, contract and business-to-business publications in the games, retail and technology sectors.