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Nyko Announces Launch Of Ecommerce Site

Newly Expanded Commercial Website Offers Direct Consumer Access to Innovative Product-Line

LOS ANGELES - March 21, 2007- Nyko Technologies, a premier peripherals manufacturer, today announced the launch of their new Ecommerce site, www.nyko.com/store, providing gamers and consumers a new way to purchase the company's diverse catalogue of high quality accessories. The newly unveiled site will allow consumers to research product information, find a retailer that carries the item, or purchase it directly from Nyko.

Nyko's Ecommerce site offers consumers access to all Nyko products, making the virtual shopping experience quick and effortless. Whether they are gear shopping for the PlayStation 3, Wii and Xbox 360 or browsing peripherals for other platforms like iPod and PC, customers can be assured that their purchases will be processed quickly and securely.

"Up until this point our site has been a great source of information about our products as well as an avenue for consumers to locate a retailer of our accessories", said Chris Arbogast, marketing manager at Nyko Technologies. "Because gamers value choices and the ability to view their options quickly, we wanted to provide them with an easy way to purchase directly in addition to choosing one of our trusted retail partners without having to check multiple sites."

Although Nyko will not offer preorders on its website, signing up for the company's newsletter will enable users to receive notice of when items like the Charge Station for Wii will be available for purchase on their site.

About Nyko Technologies, Inc.

Nyko Technologies ® develops, manufactures and markets innovative peripherals to enhance the digital lifestyle. The company's mission is to deliver products that solve problems and improve user experience for work and play. Nyko specializes in interactive entertainment, computing, consumer electronics, portable audio, as well as online and wireless technologies. The company has distribution through major U.S. and Canadian retailers, along with distributors worldwide. Founded in 1995, Nyko is headquartered in Los Angeles, Calif. Please go to www.nyko.com or call 1-888-444-6956 for more information.

PR Agency Contact:

Chris Cook

Kohnke Communications



Nyko Contact:

Chris Arbogast

Marketing Manager

310-446-6602 x24


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