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Nintendo partners with EIF

Videogames giant to attend the Edinburgh event this August

Nintendo is to be the partner of the Edinburgh Interactive Festival, taking place over August 10-16.

EIF, which is a part of The Edinburgh Festival, offers delegates, speakers and press an opportunity to network and socialise, in addition to running publicly open showcases of games and technology throughout the event.

"We are very pleased to be a part of the Edinburgh Interactive Festival once again this year," said David Yarnton, general manager, Nintendo UK.

"The festival is unique in that it brings together all the different aspects and facets of our business under one roof and provides the perfect opportunity for us all to celebrate our industry's rich creative diversity."

"Edinburgh is an important platform for interactive entertainment and showcasing software to the public alongside TV, film, literature and comedy highlights the cultural worth and credibility of our industry to the UK and the world," he continued.

EIF chairman, Chris Deering, added: "We are delighted to be partnering with Nintendo again. It's a free festival for the public and a great chance for everyone to come and take a look at some genuinely exciting developments within the industry."

"Nintendo's involvement as a partner will certainly add another dimension to the experience for anyone attending."