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Wednesday 20th October 2004, Woking, Surrey, UK: THQ WirelessTM IncTM ("THQ Wireless"), a leading publisher of mobile games, announces that its portfolio of Hello Kitty Java mobile games has now been expanded with the addition of two new titles. This month, Hello Kitty celebrates its 30th anniversary as one of the world's most recognizable brands.

Hello Kitty's London Adventure

This game finds our heroine agreeing to meet her friend Tippy to pick flowers in one of London's parks. As she is on her way to find Tippy, Hello Kitty has to negotiate her way through all the parks in London, picking flowers and solving puzzles en route. Hello Kitty must work out how to unlock all the park gates, whilst fending off bees and the mischief caused by the monkeys, Tim and Tammy.

Hello Kitty Jump Rope

In this game Hello Kitty and her friends, Tracy and Jodi, are holding a skipping competition, collecting flowers as they skip. The more jumps they make, the higher the score. Tripping over the rope means that it's back to the beginning. Collected flowers can be unlocked for new game backgrounds and the chance to play with more of Hello Kitty's friends including Rory, Cathy and Mimmy.

James Scalpello, Marketing Manager, THQ Wireless said: "The Hello Kitty brand, licensed by Sanrio Inc, is known throughout the world and has extremely wide appeal. The first two Hello Kitty titles from THQ Wireless - Hello Kitty Boogie Woogie and Hello Kitty Jumpa Jumpa - have proven to be very popular. We believe that these new games will be just what the fans worldwide are waiting for."

Further information from

Maggie Templeman

Tel: +44 1494 483674

About Sanrio

SANRIO develops, distributes and licenses a unique collection of over 12,000 gift, stationery and fashion accessory items for women of all ages. Hello Kitty is the company's flagship brand. SANRIO was founded in 1960 based on the concept that a small gift can bring a big smile to a child of any age. Today there are over 300 SANRIO boutiques throughout the Western Hemisphere with 120 in the United States. In addition, SANRIO character products are sold in over 10,000 US locations including department, speciality stores and national chain stores.

About THQ Wireless:

THQ WirelessTM IncTM., a subsidiary of THQ Inc. (NASDAQ: THQI), is a leading worldwide publisher and distributor of applications for mobile devices with an expansive catalog of licensed and original content including applications based on the WWETM, professional sports leagues, MotoGP, Worms and popular Nickelodeon properties. THQ Wireless has relationships with major wireless carriers, operators, device manufacturers and retailers worldwide. Further information can be found at

About THQ

THQTM Inc.® is a leading, worldwide developer and publisher of interactive entertainment software for a variety of hardware platforms including those manufactured by Sony Computer Entertainment America Inc., Nintendo and Microsoft as well as PC CD-ROM and wireless devices. The THQ web site is located at THQ and THQ Wireless are trademarks and/or registered trademarks of THQ Inc.

This press release may contain "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995. These forward-looking statements are based on current expectations, estimates and projections about the business of THQ Inc. and its subsidiaries (collectively referred to as "THQ") including but not limited to expectations and projections related to Hello Kitty Java mobile games and are based upon management's beliefs and certain assumptions made by management. Such forward-looking statements are subject to risks and uncertainties that could cause actual results to differ materially from those expressed or implied by such forward looking statements, including, but not limited to economic, competitive and technological factors affecting the operations, markets, products, services and pricing of THQ. Unless otherwise required by law, THQ disclaims any obligation to update its view on any such risks or uncertainties or to revise or publicly release the results of any revision to these forward-looking statements. Readers should carefully review the risk factors and the information that could materially affect THQ's financial results, described in other documents that THQ files from time to time with the Securities and Exchange Commission, including its and Quarterly Reports on Form 10-Q and Annual Report on Form 10-K for the fiscal period ended March 31, 2004, and particularly the discussion of risk factors that may affect results of operations set forth therein. Readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of the date of this press release.

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