MMO Week In Review

With MMO Week having just concluded on GamesIndustry.biz, here is a summary of - and links to - our coverage.

• SOE president John Smedley gave more insight to the operations of his company

• NCsoft Europe's Sebastian Vidal talked Tabula Rasa and the importance of consoles to the MMO market

• Codemasters Online boss David Solari revealed in-house development of MMOs

• Funcom's Age of Conan spokesman Erling Ellingsen talked about controlling hype and the maturing MMO market

• Industry vets Joe Ybarra and Rod Nakamoto discussed FireSky's new social networking platform and the Stargate MMO

• Jagex' Geoff Iddison talked about using MMO tech and business practices in the casual market

• Club Penguin co-founder Lane Merrifield commented on brand trust and the challenges of a different audience

• Editor Phil Elliott on the troubles with MMO launches from betas to roll-outs

• Regular contributor Rob Fahey makes the case for considering Call of Duty 4 to be an MMO

• Eurogamer MMO channel editor Oli Welsh on the need to move beyond fantasy