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Geek Chic contest

Joystick Junkies and E4 searching for people who both play games and occasionally look in the mirror.

www.e4.com/gamegeeks

Streetwear label Joystick Junkies has teamed up with E4 to make a stand for dweebs, dorks and nerds the world over. E4 and Joystick Junkies are searching for the ultimate geek chic face of 2010 who’ll feature in a Joystick Junkies fashion shoot for the Spring Summer 2010 collection.

Entrants have to send in their ‘gamer geek chic’ looks to the E4 website by 17 September 2009 at 10am – the winning pictures will be those that are funny or interesting and should show evidence of a passion for gaming. Anyone from babes to bikers can enter - it’s not about model looks.

First prize is the chance to feature in a fashion shoot organised by fashion label Joystick Junkies, plus the winner’s choice of clothes to keep from their catalogue (up to the value of £100). Three runners up also get to select £100 worth of Joystick Junkies clothing each.

Launching 28th August on E4

Joystick Junkies ( www.joystickjunkies.com)

E4 ( www.e4.com/gamegeeks)

Contact Chris Birch at Joystick Junkies - +44 207 724 9243

chris@joystickjunkies.com

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GamesIndustry International is the world's leading games industry website, incorporating GamesIndustry.biz and IndustryGamers.com.

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