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Loyalty programme goes "full scale" with Blue Coin promotion.

NEW YORK- November 9, 2009- Following a successful beta period of its loyalty program, GamersGate today launched its full scale version by announcing a special weeklong Blue Coin promotion. With select purchases, gamers will receive a designated amount of Blue Coins as a bonus. The amount of Blue Coins received depends on the title purchased and ranges from 1,000 ($1) to 7,000 ($7) Blue Coins.

Blue Coins, a virtual currency within GamersGate, are earned through various kinds of user activity on the site, but can also be purchased directly with cash. Users can earn Blue Coins by writing reviews, ranking games, participating in the new Game Tutor program and receiving bonuses for select purchases. The Game Tutor program is a mentorship system where users can ask questions to other users regarding difficulties within a game. The user who provides the solution will then be rewarded with Blue Coins.

The promotion lasts until Sunday November 15, 2009. Selections from the GamersGate catalog included in the promotion are Dragon Age: Origins, FIFA 10, Need for Speed Shift, Spore, Sims 3, for complete listing please visit

For more information, please visit and follow GamersGate on twitter at @gamersgate.

About GamersGate

GamersGate is a leading digital distribution platform creating easily accessible gaming experiences for gamers worldwide - anytime, anywhere. With the largest online catalog of downloadable games, GamersGate continues to redefine the download industry and future strategies including the launch of several accompanying services and comprehensive tools, in addition to an aggressively growing product portfolio from a wide range of internationally recognized publishers.

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