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Freaky Creatures

Free-to-play option unveiled for Abandon's MMOG.

MALIBU, Calif. – July 22, 2009 – Abandon Interactive Entertainment has launched a free-to-play option for the massively multiplayer online game (MMOG), Freaky Creatures. The new free-to-play model lets players enter the Freaky Creatures Universe, create creatures and take them into battle against other players online. Free-to-play gamers get access to numerous key features in Freaky Creatures, including the ability to reach level 60 in game and customize lairs for their creatures. Premium memberships start at $6.99 per month and include a variety of additional perks including the ability to reach level 80, take pets into battle, trade and compete on leaderboards.

“Our goal is to make the Freaky Creatures universe accessible to gamers of all ages and backgrounds, and our new free-to-play model is an example of this philosophy,” said Jamie Ottilie, President and COO of Abandon Interactive Entertainment. “This new venture will grow our expanding community even further by offering new players the chance to sample the contagious, interactive experience of Freaky Creatures.”

Freaky Creatures starter packs are now available for purchase at comic, hobby and local toy retailers and FYE stores nationwide for $19.99. The game is also available at FAO Schwarz in New York City. For more information, to try out the game for free, or to purchase your very own Freaky Creatures starter pack, please visit http://www.FreakyCreatures.com.

About Freaky Creatures

Freaky Creatures combines the best of online multiplayer gaming, collectible action figures, virtual worlds and social networking. The Freaky Creatures experience begins with a starter pack that includes two action figures and a one gigabyte reusable flash drive that unlocks the Freaky Creatures universe. The initial creatures come with 50 different parts, 20 powers and four objects that can be placed into the creature’s lair. Players can take their creatures online and customize them using rare parts and powers to create one of over 3.2 billion possible combinations. Once players have created their custom creature, they can jump straight into battle or build a lair where they can care for their creature and hang out and socialize with friends. Gamers are encouraged to visit the community to personalize their homepage, play mini-games, join tournaments, check leaderboards, trade items, read animated comics, enter contests, form teams and much more in the ever expanding Freaky Creatures universe.

About Abandon Interactive Entertainment

Abandon Interactive Entertainment develops and publishes entertainment content for multiple distribution channels. The company and its principals have a longstanding record in the game segment including co-publishing the hit online game Dark Age of Camelot with Mythic Entertainment, as well as developing various games with companies such as NBC sports, THQ, Mattel, TDK and more. The company launched its first original IP, Freaky Creatures, in March 2009. With action figures distributed by Warner Music Group and the game published by Abandon Interactive, Freaky Creatures is a cross-platform, massively multiplayer online game that allows players to build the ultimate, customizable creatures and battle them against friends. Abandon Interactive Entertainment was formed in 2005 and is headquartered in Malibu, CA. For more information on Freaky Creatures, please visit www.freakycreatures.com

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Contacts:

Parnaz Taheri

Bender/Helper Impact

310-694-3120

parnaz_taheri@bhimpact.com

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