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Fire Emblem Heroes earns $400 million globally

Mobile game nearly ten time more profitable than Animal Crossing: Pocket Camp

Fire Emblem Heroes remains the most profitable of Nintendo's mobile catalog by a longshot. The game has brought in over $400 million in revenue worldwide since its launch, over six times that of Super Mario Run and nearly ten times that of Animal Crossing: Pocket Camp.

SensorTower reports that the game has crossed the $400 million mark 18 months after launch, around $100 million of which came in during 2018 as the game brought in $295 million in its first year.

Just over half (52%) of spending in the game occurred through Google Play, with the rest through the App Store. In addition, Japanese players spent the most, accounting for 56% of revenue. US players accounted for 31%.

Fire Emblem Heroes remains far, far ahead of its Nintendo mobile cousins Super Mario Run and Animal Crossing: Pocket Camp. Super Mario Run has brought in $64 million since launch despite launching three months prior to Fire Emblem Heroes. And though Pocket Camp's ongoing monetization likely stands to surpass pay-to-play-more Mario Run eventually, it is nowhere near on track to catch Fire Emblem, having only made $42 million since its launch in November of 2017.

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Rebekah Valentine

Senior Staff Writer

Rebekah arrived at GamesIndustry in 2018 after four years of freelance writing and editing across multiple gaming and tech sites. When she's not recreating video game foods in a real life kitchen, she's happily imagining herself as an Animal Crossing character.