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Fils-Aime admits Wii Fit supply will "fall short" this Christmas

NoA president also thinks third-parties don't fully understand the Wii

Nintendo's Reggie Fils-Aime has said that there will not be enough supply of the Wii Fit peripheral to meet demand this Christmas.

"With Wii hardware, I think we've got a good shot at meeting demand during the holidays," Fils-Aime told Forbes. "With Wii Fit, I know we'll fall short."

He also said that he doesn't think a number of third-party Nintendo developers fully understand the potential of the Wii, leaving them unable to find success with their products.

"I will be able to say our licensees 'get it' when their very best content is on our platform," he says. "And with very few exceptions today, that's not the case."

Fils-Aime also reiterated that while competitors have made price cuts to their home systems, Nintendo has no plans to reduce the price of the market-leading console in the immediate future.

"At some point, it will be time to adjust the [price]," he said, "but we're nowhere near that point now."

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Matt Martin avatar
Matt Martin: Matt Martin joined GamesIndustry in 2006 and was made editor of the site in 2008. With over ten years experience in journalism, he has written for multiple trade, consumer, contract and business-to-business publications in the games, retail and technology sectors.
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