Microsoft has released details of its plans to support the second week of the London Games Festival, with the launch of the Xbox 360 Lounge at the Vinyl Factory in Soho.
Nintendo's DS continued to sell more than any other games platform in Japan last week, although units sold dropped over ten per cent on the previous week.
After months of speculation Microsoft has finally confirmed the existence of a new Xbox 360 SKU as the Arcade bundle goes on sale in stores across the US.
The Nintendo DS has remained in the weekly sales hardware number one slot in Japan and extended its lead over the PlayStation Portable as the effect of the Slim and Lite launch wears off.
Sony's PlayStation 3 title Lair has entered the Japanese software chart at number 7, selling 22,000 units in its first week of release, according to the latest data from Media Create.
Electronic Entertainment Design and Research has released a study finding a correlation between 360 game achievements and both review scores and gross sales in the US
Viva Piñata developer Rare has questioned why its owner Microsoft decided to back Gears of War with such a high-profile marketing campaign, which left its own new franchise in the shadows last Christmas.
Microsoft is apparently working on a new variation of the Xbox 360, codenamed "Jasper," which will include a 65 nanometre ATI graphics chip, and smaller memory chips.
Following the surprise success of Blitz's Burger King games in 2006, Toyota is the latest non-endemic brand to jump into the world of advergaming, with the release in the US and Canada of a game called Yaris.