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Fire Emblem Heroes earns $400 million globally

Mobile game nearly ten time more profitable than Animal Crossing: Pocket Camp

Fire Emblem Heroes remains the most profitable of Nintendo's mobile catalog by a longshot. The game has brought in over $400 million in revenue worldwide since its launch, over six times that of Super Mario Run and nearly ten times that of Animal Crossing: Pocket Camp.

SensorTower reports that the game has crossed the $400 million mark 18 months after launch, around $100 million of which came in during 2018 as the game brought in $295 million in its first year.

Just over half (52%) of spending in the game occurred through Google Play, with the rest through the App Store. In addition, Japanese players spent the most, accounting for 56% of revenue. US players accounted for 31%.

Fire Emblem Heroes remains far, far ahead of its Nintendo mobile cousins Super Mario Run and Animal Crossing: Pocket Camp. Super Mario Run has brought in $64 million since launch despite launching three months prior to Fire Emblem Heroes. And though Pocket Camp's ongoing monetization likely stands to surpass pay-to-play-more Mario Run eventually, it is nowhere near on track to catch Fire Emblem, having only made $42 million since its launch in November of 2017.

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Rebekah Valentine avatar
Rebekah Valentine: Rebekah arrived at GamesIndustry in 2018 after four years of freelance writing and editing across multiple gaming and tech sites. When she's not recreating video game foods in a real life kitchen, she's happily imagining herself as an Animal Crossing character.
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