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ZEN Pinball: Rollercoaster

Touch-screen ball-bouncing for the iPhone and iPod.

San Francisco, California – July 11, 2008 –ZEN Studios, creator of the critically acclaimed Xbox LIVE® Arcade game, Pinball FX, announced today that ZEN Pinball: Rollercoaster is now available for download for the Apple® iPhone™ 3G and iPod® touch. ZEN Pinball: Rollercoaster, released by Publisher X, is the first pinball arcade simulator that utilizes the innovative Apple touch Screen.

“The iPhone platform continues to challenge the direction of the handheld gaming industry with its innovative features,” says Zsolt Kigyossy, Managing Director of ZEN Studios. “ZEN Pinball Rollercoaster is the ultimate pinball heart-stopper, with unsurpassed visuals and ultra-crisp gameplay that will keep Apple users “in touch” for weeks at a time!”

ZEN Pinball: Rollercoaster’s endless levels of fun, combined with the colorful and exciting table, provide players with hours of fun.

ZEN Pinball: Rollercoaster Game Features:

• Fascinating graphics - full 3D environment, all intricately detailed and rendered with the Rollercoaster theme!

• Addictive, fast gameplay with five main game modes, plus multiple multiball modes!

• Bumpers, ramps, towers and run lanes galore!

• Sophisticated physics model in 3D -- perfect physical modeling of the ball and its interaction with the environment

• Explore the playfield in 3D, thanks to the gyroscopic capabilities of the iPhone 3G!

• Nudge the table by shaking the iPhone 3G!

• Hit the High Striker to test your toughness, then go further, and enjoy being hit with 4Gs on the Rocket Ride!

For more information about ZEN Studios and ZEN Pinball: Rollercoaster, please visit www.zenstudios.com

For more information about the new iPhone gaming platform, please visit www.apple.com/iphone/appstore.

For more information about Publisher X, please visit www.publisherx.com.

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ABOUT ZEN STUDIOS:

ZEN Studios is a videogame developer and digital publisher based in Budapest, Hungary. Founded by a number of experienced developers in 2000 the studio is known for its innovative arcade, strategy and action titles. ZEN is one of the only developers in Central Europe that is a fully licensed Microsoft Xbox 360, Sony Playstation3, Nintendo DS and Wii game developer. For more information about ZEN Studios please visit www.zenstudios.com

ABOUT PUBLISHER X:

Publisher X is a growing global publisher of digitally downloadable interactive software. With strong development studio partnerships and an exclusive focus on digitally downloadable titles, Publisher X is in a strategic position to successfully launch new brands and proven IPs within the videogame space. For more information about Publisher X, please visit www.publisherx.com

MEDIA CONTACTS:

Danitra Alomia

Reverb Communications

danitra@reverbinc.com

(209) 586-3675 ext. 115

Tracie Snitker

Reverb Communications

tracie@reverbinc.com

(209) 586-3675 ext. 104

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GamesIndustry International

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GamesIndustry International is the world's leading games industry website, incorporating GamesIndustry.biz and IndustryGamers.com.

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