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Yves Guillemot to be crowned 2009 ESA champion at charity event

Ubisoft founder to be honoured at October fundraiser

The Entertainment Software Association Foundation is to honour Ubisoft chairman and CEO Yves Guillemot at its annual 'Nite to Unite for Kids' fundraising event, it has announced.

The black-tie gala, which will take place on October 13, aims to raise money for the foundation's work on behalf of young people. Now in its twelfth year, the event has raised more than USD 11 million for children's charities to date.

On the foundation's decision to honour Guillemot as 2009 champion, ESA's president and CEO Michael Gallagher said: "Yves saw the potential of computer and video games long before most and worked diligently to translate that vision into reality. His company, whose name is derived from 'ubiquity' in reference to their ambition to make games worldwide, has not only achieved that goal but surpassed it."

Previous ESA Nite to Unite for Kids events have honoured industry veterans that have included George Lucas, Shigeru Miyamoto and Ken Kutaragi.

Entry to the San Francisco-held event is available to both individuals and companies with tickets costing USD 500 and table sponsorship also available.