For Immediate Release
London, 15th March 2010
After those long, dark winter months, many of us notice a few extra pounds on our bellies and hips. As Spring approaches, we feel more motivated to get back into shape and ready ourselves for the sun, sand and bikini weather. “Yoga” for Nintendo Wii™ offers a fun way to help tone muscles, ease joints and reduce stress. “Yoga” for Wii makes it possible to do all this in the comfort of your own home, on your own time.
The new “Yoga” software for Nintendo Wii, brought to you by Austrian publisher JoWooD, uniquely combines all the advantages of a millennia-old system of yoga wellbeing from India and transfers ancient knowledge into a 100% Yoga experience on your TV screen. Whether you’re a beginner or a more experienced yoga practitioner, you can choose from four intricately designed levels and create a detailed training plan to suit your individual needs. Highly detailed locations and buildings based on real-world locations in Asia immerse the player in the far-eastern source of Yoga’s ancient teachings. Using the optional Wii Balance Board™, the user receives additional feedback on breathing techniques and how to perform Yoga poses (the Balance Board is supported, but not required to play “Yoga” for Wii).
Top Model Anja Rubik demonstrates Yoga
A real die-hard Yoga practitioner guides users through the game – Anja Rubik, who in addition to being an experienced yoga veteran, is also a highly successful fashion model and currently ranked #3 in the international Top Model Ranking. Anja has been practicing Yoga for years, and is convinced by the holistic approach found in this Indian philosophy:
“Thanks to Yoga, I remain lithe and get perfect tone for my muscles, and my joints are loose and mobile. Yoga also taught me how to breathe correctly, which allows me to keep stressful situations under control. The back pains I used to have from wearing high heels have disappeared thanks to various Asanas.”
Together with a virtual Yoga guru, Anja explains the game’s core elements and adds her own personal helpful hints from years of Yoga experience.
Transform your living room into your own personal Yoga studio … and work out for a slim and relaxed Spring – with “Yoga” for Wii!
Trademarks are property of their respective owners. Wii is a trademark of Nintendo.
Caroline Miller [Caroline@indigopearl.com]
Kirsty Endfield [Kirsty@indigopearl.com]
020 8964 4545
About JoWooD Entertainment AG
JoWooD Entertainment AG (ATXPrime: JWD) is listed in the Prime Market segment of the Vienna stock exchange. JoWooD is a publisher of computer and videogames, releasing international acclaimed, high-quality entertainment software for all existing and upcoming gaming systems.
JoWooD Entertainment also offers distribution services for third party developers/publishers over its global distribution network.
Visit http://corporate.jowood.com for more information.
About DreamCatcher Inc.
DreamCatcher Inc. is a leading worldwide publisher and distributor of interactive entertainment software. DreamCatcher Interactive is owned by JoWooD Entertainment AG, an Austrian based video game publisher traded on the Vienna stock exchange.
Established in 1996, the company markets its products under two popular labels: DreamCatcher Games, featuring the critically-acclaimed, bestselling game Painkiller; and The Adventure Company, the number one brand for PC adventure game sales worldwide including award winning titles such as Syberia and Agatha Christie: And Then There Were None.
DreamCatcher products include titles for Windows® as well as leading hardware platforms – the Xbox 360™, PlayStation® 3, Nintendo DS™ and Wii™.