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XtendPlay

Xbox 360/PS3 controller add-on that "improves the biomechanics of game play" by "literally becoming an extension of the controller".

FOR IMMEDIATE RELEASE:

VENICE, CA November 30, 2010—Xwerx, an interactive product design company, today gives the first look at XtendPlay ( www.xwerxonline.com), a controller enhancement for original-equipment Xbox 360 and PlayStation controllers that improves the biomechanics of game play, making gaming a more comfortable and rewarding experience. The secret is in the design of XtendPlay, whose size and shape boost comfort in any playing position and whose innovative fleXlite™ shape and soft-touch material keep fingers and hands relaxed while optimally placed Airflow Channels keep hands cool and dry.

"XtendPlay has been created with the passionate gamer in mind," said Dave Sparling, Xwerx CEO and Co-Founder. "The core idea behind XtendPlay is that it blurs the line between the controller and the gamer by literally becoming an extension of the controller, making the controller feel more like an extension of the gamer. Our vision is for XtendPlay to become as essential a competitive element to gaming as the mitt is to baseball."

"Thousands of hours of play-testing has gone into the design and refinement of this product," added Mark Sparling, Xwerx COO and Co-Founder. "Of course, XtendPlay for the Xbox 360 and PlayStation are only the beginning; our extended plan involves the full range of interactive entertainment device enhancements." 

FEATURES:

•        Soft-touch fleXlite™ shape keep fingers and hands relaxed

•        Airflow Channels keep hands cool and dry

•        Size and shape boost comfort in any playing position

To view the XtendPlay teaser trailer, browse the product photo gallery, and find out more information: www.xwerxonline.com.

XtendPlay is currently available for pre-order at the price of $19.99 USD, with orders shipping beginning mid December 2010.

About Xwerx

Xwerx is an interactive product-design company whose mission is to enhance the enjoyment of interactive entertainment. Based in Venice, CA, Xwerx was founded in 2008 by Dave Sparling and Mark Sparling, two brothers whose vision for a better and more rewarding gaming experience has resulted in the creation of XtendPlay, a controller enhancement for both the Xbox 360 and PlayStation. For more information, visit: www.xwerxonline.com.

MEDIA CONTACT:

Bill Lessard

PRwithBrains

wlessard@prwithbrains.com

+1 (914) 476-6089

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