Tira Wireless Adds Mobile Entertainment Leader THQ Wireless To List of Top-Tier Companies Licensing The Tira Jump Product Suite
Tira Wireless Technology To Advance Deployment of THQ Wireless' Full Suite of Mobile Products Based on Some of the World's Biggest Brands
SAN FRANCISCO, Calif. - September 28, 2005 - CTIA WIRELESS I.T. & Entertainment 2005 - Tira Wireless, the premier provider of advanced technology for mobile content deployment, today announced that THQ Wireless Inc., a subsidiary of THQ Inc. (NASDAQ: THQI), has licensed the Tira Jump Product Suite to enhance its mobile content deployment capabilities. This license agreement is in addition to a separate and ongoing services agreement that THQ Wireless has with Tira.
"THQ Wireless is a pioneer in the mobile entertainment space, with a portfolio of innovative and top-selling mobile games based on some of the world's biggest brands," said Gary Kanazawa, vice president of product development, THQ Wireless. "As a company, we have been focused on in-house managed porting solutions and by extending our relationship with Tira and using the Tira Jump Product Suite, we are taking one more significant step along this road."
THQ Wireless has been a powerful force in the mobile content market, not only building on THQ's strong console portfolio with titles such as Destroy All Humans!, but delivering a broad range of popular mobile games, personalization products and information services based on major sports brands such as the NFL, NBA, MLB and NHL; as well as top TV and entertainment franchises including Star Wars, SpongeBob Square Pants and WWE.
"THQ Wireless is a true leader in the mobile entertainment space and we are excited to expand our lengthy and productive relationship," said Matt Golden, vice president of business development and co-founder of Tira Wireless. "We are extremely pleased to be chosen by THQ Wireless as a trusted partner in enabling their very demanding and complex set of deployment processes."
The Tira Jump Product Suite enables mobile content providers to control, adapt and deploy mobile applications across 500 different handsets, multiple languages and numerous operator networks. To date more than 50 percent of the world's leading mobile content publishers have used Tira Jump's mobile content deployment technology to create and globally deploy hundreds of today's top selling mobile games and applications.
About Tira Wireless
Tira Wireless is the premier provider of advanced technology for mobile content deployment. Tira's proprietary technology - the Tira Jump Product Suite - enables mobile publishers, operators and developers to quickly and cost effectively bring quality mobile content to market. Tira Jump enables the efficient control, adaptation and deployment of mobile content assets across a broad range of handsets, languages and mobile operator requirements. Tira's customers include Disney Mobile Studios, Warner Bros., Sony Pictures Mobile, THQ Wireless, T-Mobile, and TELUS Mobility. Tira has been recognized as one of "10 Emerging Wireless Players to Watch" by IDC; named one of the "Fierce 15 Top Wireless Startups" by Fierce Wireless; and awarded the 2004 CDMA Industry Achievement Award for Innovative Entertainment Technology Development. For more information visit www.tirawireless.com.
About THQ Wireless Inc.
THQ Wireless Inc., a subsidiary of THQ Inc. (NASDAQ: THQI), is a global leader in mobile entertainment, offering a wide range of wireless products, including games, personalization products, information services and messaging based on top licenses such as the WWET, Star Wars, popular Nickelodeon properties and professional sports leagues including the NFL, NBA, NHL, MLB and NHRA. In addition to wireless entertainment products, THQ Wireless' controlling interest in MINICK gives the company access to one of the largest premium messaging networks in the world in order to offer a broad range of services from content distribution to mobile marketing campaigns and place the company at the forefront of this rapidly growing messaging market. Headquartered in Los Angeles County, California, THQ Wireless has offices worldwide, in addition to distribution agreements through wireless carriers across the globe. Further information can be found at www.thqwireless.com.
About THQ Inc.
THQ Inc. (NASDAQ: THQI) is a leading worldwide developer and publisher of interactive entertainment software. The company develops its products for all popular game systems, personal computers and wireless devices. Headquartered in Los Angeles County, California, THQ sells product through its global network of offices located in the United States, United Kingdom, France, Germany, Netherlands, Spain, Korea and Australia. More information about THQ and its products may be found at www.thq.com and www.thqwireless.com. THQ, THQ Wireless and their respective logos are trademarks and/or registered trademarks of THQ Inc.