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The Alienware Area-51 desktop now features the NVIDIA® nForce 790i Ultra SLI motherboard and GeForce® 9800 GX2 graphics for the ultimate in PC gaming

Athlone, Ireland - 19th March 2008 - Alienware's flagship system, the Area-51 7500, has received a full overhaul and has re-launched as the Area-51® desktop. Alienware, the leading manufacturer of high-performance desktop, notebook and entertainment systems, stands for excellence and advancement in the PC gaming and home computer markets, and the Area-51 continues to leads the market in desktop innovation. Now featuring the NVIDIA® nForce® 790i Ultra SLI®-based motherboard as well as an NVIDIA GeForce® 9800 GX2 dual GPU single graphics card, the Area-51 supports the most robust gaming platform in the industry

"The Area-51 is every gamer's dream system," said Brian Joyce, Senior Vice President at Alienware, "With support for PCI-Express 2.0, DDR3 memory, a completely open and higher BIOS overclocking than its predecessor and now the industry's most advanced graphics solution, the Area-51 sets the pace for desktop performance. Everyone else is just trying to keep up."

The nForce 790i Ultra SLI is the motherboard that gamers and enthusiasts have been waiting for. It is the only nForce platform to support DDR3 memory up to 2GHz for record-breaking memory speeds. Compatible with 1600MHz FSB Intel® CPUs, it also provides the Area-51 with the impressive next-generation Intel 45 nanometer CPU capabilities. Best of all, the nForce 790i Ultra SLI allows for NVIDIA 2-way, 3-way and Quad SLI technology for unmatched visual computing.

One of the most exciting editions to the revamped Alienware Area-51 is the inclusion of the NVIDIA GeForce 9800 GX2 graphics card. Housing dual GeForce 9800 GPUs, the 9800 GX2 delivers SLI power on a single card. Up to 50 percent faster than the NVIDIA GeForce 8800 Ultra, the GeForce 9800 GX2 is the fastest consumer graphics solution on the planet. Teamed with the nForce 790i Ultra SLI motherboard, the 9800 GX2 delivers the most lifelike high definition PC gaming, the highest possible frame rates, and ultra-smooth Blu-ray Disc® playback.

"We're excited about the introduction of the next-generation Alienware Area-51, which incorporates the upper echelon of PC components to deliver the ultimate visual computing experience," said Ujesh Desai, general manager of the consumer GPU business group at NVIDIA. "The sheer genius of the GeForce 9800 GX2, which sets new performance records for consumer PC graphics, paired with the extremely overclockable nForce 790i Ultra SLI motherboard, delivers an unbelievable and unbeatable platform for enthusiasts and gamers alike."

"Alienware users expect top-tier graphics," said Joyce. "By blending the NVIDIA GeForce 9800 GX2 and nForce 790i Ultra SLI motherboard technology with Alienware's unique and superior architecture, we can continue to deliver the best each and every time."

For more information on the Alienware Area-51 desktop, please visit: www.alienware.co.uk/790i

Area-51 Desktop

Features the NVIDIA® nForce® 790i Ultra SLI®-based motherboard

NVIDIA GeForce® 9800 GX2 dual GPU single graphics card

Only nForce platform to support DDR3 memory up to 2GHz for record breaking memory speeds

Compatible with 1600MHz FSB Intel® CPUs

Allows for NVIDIA 2-way, 3-way and Quad SLI technology for unmatched gaming speeds

Price:

Area-51 Desktop from £1,349 Inc VAT and free delivery

Also available on AlienFinance packages.

About Alienware

Alienware Ltd. manufactures high-performance mobile systems and computer desktop and leading-edge professional systems. Alienware offers unique and award-winning products that incorporate state-of-the-art components, innovative engineering and design, and unprecedented customer service. Alienware systems are available direct within the United States and Europe. For more information, please visit www.alienware.co.uk/790i or call 0800 279 9751 within the UK or +353 906 456 500 outside the UK.

Alienware Press Contact

Jackie Seear

The Verbal PR and Marketing

Tel: 0845 3730132

(+44 845 3730132 outside UK)

jackie@the-verbal.co.uk

Web:

www.alienware.co.uk/790i

Mat Bettinson

Marketing Manager UK & Ireland

Tel: 08700 624 379

(+44 (0)8700 624 379)

mat_bettinson@alienware.co.uk

Web:

www.alienware.co.uk/790i

Alienware EMEA headquarters

Alienware Limited

Unit 1 Blyry Court

Blyry Industrial Estate

Athlone, Co. Westmeath, Ireland

Tel: +353 906 456 516

Fax: +353 906 486 967

Web:

www.alienware.co.uk/790i

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