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EA Launches Tetris Mania to Mobile Phones Across Europe

Chertsey, England - August 3rd, 2006 - Electronic Arts Inc (NASDAQ: ERTS) the world's leading interactive entertainment software company, today announced the launch of Tetris® Mania, a new puzzle game for mobile phones that puts a compelling spin on the original. Designed to have mass appeal for anyone who has a mobile phone and few spare minutes, Tetris Mania will keep players hooked with its simple but addictive gameplay. Tetris Mania will be available to download from all major European carriers including 3, O2, SFR, T-Mobile, Telefonica and Vodafone.

The original Tetris® created an epidemic of puzzling proportions with generations of families. Tetris Mania is no exception. It has three new and individually engrossing twists that are guaranteed to indulge your puzzle-solving passion. Cascade Mode activates gravity and any unsupported blocks topple down helping players score an avalanche of points. Sticky Mode allows blocks of the same colour to stick together, creating new shapes to smash down allowing players to clear the bottom row of blocks even faster. The third is Fusion Mode whereby one infectious little block will activate others that come into contact with it. Activate enough blocks and blast to the next level.

Tetris Mania features enhanced graphics, playful visual effects as well as fun animation and sound. It truly is a new experience for lovers of Tetris.

To learn more about Tetris Mania, please visit: http://www.eamobile.com

About Electronic Arts

Electronic Arts Inc. (EA), headquartered in Redwood City, California, is the world's leading interactive entertainment software company. Founded in 1982, the company develops, publishes, and distributes interactive software worldwide for videogame systems, personal computers and the Internet. Electronic Arts markets its products under four brand names: EA SPORTSTM, EATM, EA SPORTS BIGTM and POGOTM. In fiscal 2006, EA posted revenue of $2.95 billion and had 27 titles that sold more than one million copies. EA's homepage and online game site is www.ea.com. More information about EA's products and full text of press releases can be found on the Internet at http://info.ea.com.

Electronic Arts, EA, EA SPORTS, EA SPORTS BIG, POGO and EA MOBILE are trademarks or registered trademarks of Electronic Arts Inc. in the U.S. and/or other countries. Tetris ® & ® 1985-2005 Tetris Holding LLC. Licensed to The Tetris Company and Sublicensed to Electronic Arts Inc. All Rights Reserved. Licensed to The Tetris Company. All Rights Reserved. Sublicensed to Electronic Arts Inc. All other trademarks are the property of their respective owners.

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