UK-based mobile games publisher Telcogames has announced the formation of a new subsidiary which will extend the company's reach into the Japanese market, with two games industry veterans to head up the operation.
Telcogames Japan will be based in Tokyo, and is designed to service the Japanese mobile entertainment market - which is much more advanced than the European and US markets in terms of gaming.
Heading up the new subsidiary will be Takeshi Shimizu, who was formerly a board member and producer at development studio Opus Corporation, and will now be managing director of Telcogames Japan.
More instantly familiar to most readers will be the name of Kazutoshi Miyake, who joins the new company as a board member and director. Miyake is currently CEO of Atari Japan, and was formerly CEO of Sega Europe from 1994 to 2001.
"I am delighted to be working with Telcogames in such a dynamic and rapidly evolving industry," enthused Miyake in a statement today. "From the earliest days of mobile gaming and entertainment, Japan has been an innovator and a global leader... I look forward to helping Telcogames Japan establish a dedicated and effective presence in a very important market."
"We are honoured to have Mr Miyake and Mr Shimizu join the Telcogames Group," said Telcogames chief executive Jamie Conyngham. "Having local presence in Tokyo means that Telcogames is uniquely positioned to bring mobile games into the Japanese market from our developers globally as well as distributing Japanese games to our sales channels worldwide. Additionally, much value will be obtained by working closely with traditional Japanese games publishers on a local basis."