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Take the fashion world by storm in Tots 'n' Togs

FOR IMMEDIATE RELEASE

Dale City, Va. - May 13, 2005 - Business sims are more popular than ever, and there's a good reason: everyone wants to earn big money! Entrepreneurial games let you imagine you're a big chief in the dog-eat-dog world of restaurant ownership, a cigar-chomping fat cat in the railroad industry or the manager of a thriving theme park. The principles in each game are the same: build, manage and get the cash register ringing!

Tots 'n' Togs from Alawar Entertainment allows beginners and experienced players to do all three. Your task: take an up-and-coming clothing store and turn it into the hottest spot in town for new threads. To get customers pouring into your store and opening their purses and wallets, you'll have to keep an eye on popular trends in the fashion industry, take into account the demands of the market and compete against rivals.

Is summer approaching? Head to the warehouse and stock up on hot weather styles. Are you moving into a new store? Upgrade your equipment. Are sales slipping? Encourage brand loyalty in your customers. Complete statistics are on hand to give you the edge. Making money has never been so much fun!

The biggest difference between Tots 'n' Togs and other business sims is its focus on simplicity. Using an easy tutorial and hints that are just a click away, you'll quickly learn the ropes, from hiring employees, to selecting your product, to promoting your company!

What you get:

  • Five locations, from quiet neighborhood shops to bustling downtown boutiques.
  • Eight kinds of customers, each with his or her personal taste.
  • Close to 100 accessories and articles of clothing.
  • Two gameplay modes: Legacy and Venture.
  • True-to-life store activity. See the line at the fitting room grow!
  • Cute graphics and animations.
  • Realistic store sounds.
  • Funky original music.
  • Simple mouse controls.
  • In-game hints and tutorials.
  • Alerts that explain what you need to do.

Visit www.alawar.com to view screenshots and download the free trial version of Tots 'n' Togs. You can also purchase the full version of Tots 'n' Togs online for $19.95.

About Alawar Entertainment

Alawar Entertainment has been publishing and distributing PC games on the Internet since 1998. The company also runs a network of online game stores and supplementary businesses ranging from a game banner network to a newsletter service. Additionally, Alawar works closely with leading gaming portals such as Real Arcade, Shockwave, ICQ Games and others. The company's developer partners include Dream Dale, Alias Worlds, Media Research Group and more. For information about becoming a developer partner, email partners@alawar.com. To inquire about selling Alawar's games, visit www.alawar.com/partnership/.

CONTACT INFORMATION:

David Laprad

david@alawar.com

615-597-8128

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GamesIndustry International

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GamesIndustry International is the world's leading games industry website, incorporating GamesIndustry.biz and IndustryGamers.com.