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-- 29th November 2006 --

London, United Kingdom -29th November 2006 - System 3 today announced the appointment of marketing company, Peppermint M to handle their PR and Marketing for upcoming titles.

System 3 is a premier developer and publisher of video games on all major platforms including PlayStation®2, PlayStation®Portable, Nintendo DS, Nintendo Wii and Personal Computers. The company publishes games under two distinct brands; System 3 which focuses on premium brands and licenses while Play It focuses on great titles at great value prices.

Peppermint M is a full-service marketing agency specialising in the video game, toy, mobile entertainment and licensing markets.

System 3 Managing Director, Mark Cale, commented, "We're delighted to have Peppermint M on board and are looking-forward to a strong marketing campaign to coincide with our range of key launches including those on 'next-generation' platforms. The appointment of Peppermint M signals our further commitment to retail and to the support of our titles into 2007".

Peppermint M Director, Simon Jones added, "We're excited to be working with Mark and his team at System 3. They have committed heavily to developing high-quality games for current and next-generation gaming platforms and we're looking-forward to ensuring that they get the exposure that they deserve".

You can learn more about System 3 at their website:

For further information please contact:

PR Contact:

Simon Jones, Peppermint M Ltd

Tel: +44 (0) 7889 162939,


Sales Contact:

Roger Large, Sales Director, System 3.

Tel: +44 (0) 207 491 4441,


This release was issued by PEPPERMINT M, a marketing company specialising in the mobile entertainment, toy, video games and licensing sectors.

For more information see:

-- About System 3 --

System 3 are considered one of the founding partners of the video game industry. Their high-quality production values and passion for game play have helped shape the market for twenty-five years. Titles such as The Last Ninja and International Karate spawned new genres and were the forefathers of some of today biggest hits.

The privately-owned company operates the highly successful Play It budget label and releases titles under this and premium brand; System 3.

The company website is located at:

-- About Peppermint M --

Peppermint M are a full-service marketing agency specialising in the mobile entertainment, toy, video game and licensing markets. The Company is run by Simon Jones a Marketing Director with many years experience in those markets.

Peppermint M offers its clients a similar service to those supplied by an internal marketing team but without the overhead.

The company's website is located at:

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