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Sunflex/Trilogy deal

Peripheral and accessory distribution arranged for the UK.


ISERLOHN, GERMANY (February 13th, 2009) – Sunflex Europe GmbH, a leading independent premier video game peripheral and accessories manufacturer, today announced a 3 year UK distribution agreement with Trilogy. Trilogy will be responsible for the distribution of a wide range of existing and forthcoming video game and PC accessories from Sunflex Europe’s snakebyte™, zero G® and Fanatec® ranges to retailers throughout the United Kingdom. The product range will also be sold into the independent retail channel via TRILOGYi, the telesales division of Trilogy and online portal

“For over a decade in mainland Europe the snakebye ranges, has become the brand of choice for gaming enthusiasts, when purchasing top quality peripherals and accessories for the PC and console platforms”, said Mike Steup, Owner and Managing Director of sunflex Europe GmbH. “With their extensive knowledge and background in the retail market and an excellent reputation, we look forward to working with Trilogy in 2009 and beyond”.

“With their extensive back catalogue of innovative peripherals and accessories, we are thrilled to be partnering with Sunflex Europe”, said Matthew Allen, Managing Director of Trilogy Interactive, “We look forward to distributing the snakebyte , zero G and Fanatec catalogue of products onto retail shelves and ultimately into the hands of consumers”.

Sunflex Europe will launch a range of products from their snakebyte, zero G and Fanatec ranges covering a wide range of video gaming and PC accessories for the PC, Nintendo Wii™, Nintendo DS™, Sony PlayStation®2 and PlayStation®3, Sony PSP™ and Microsoft Xbox 360®.


About Sunflex Europe GmbH

For more than a decade, sunflex Europe, based in Iserlohn/Germany, has always been an important factor in the European market for video gaming accessories. In the course of time, founded on the many years of experience and expertise, sunflex has developed two meshing business models.

sunflex is the exclusive distributor of the video gaming brands snakebyteTM , zero G® and Fanatec® covering a wide range of video gaming and PC accessories: Whether useful adaptors, clever and convenient transport and storage solutions, sophisticated controllers, premium cables, or state-of-the-art peripherals for hardcore gamers - some of these are even officially licenced by Microsoft or Sony.

Furthermore, sunflex is exclusive distributor of the official PlayStation® licensed products "°G Motion Controller" and "°G Wireless Controller" for use with Sony's PlayStation®2.

About Trilogy Logistics

Trilogy Logistics Ltd. provides logistical services to the Toy, Video Games and DVD markets. An independent logistics and distribution company within the entertainment industry, Trilogy Logistics has grown considerably, especially through its strong partnership program. In addition to continuing to partner with several high-profile blue-chip companies, Trilogy Logistics has also confirmed its presence within the DVD and Toy markets by partnering with independent companies.

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