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SteelSeries Partners With Swedish E-Sport Association

Swedish Players To Battle For Professional Gaming Gear



Copenhagen, Denmark -- May 22, 2006 -- SteelSeries, a market leader in professional gaming gear, owned and operated by Soft Trading, today announced new sponsorships of the Swedish E-Sport Association and the Swedish National League.

As part of the new sponsorship SteelSeries will provide the SNL with prizes, including the professional gaming mouse pads SteelPad 5L and the professional gaming headset SteelSound 5H USB. The sponsored prizes will be used for league competitions as well as competitions on the SNL site.

"With the sponsorship from Steel Series we are capable to have several competitions with great product prizes that our members and players truly will appreciate in combination with prize money, which definitely puts E-Sport in Sweden to another level." said Daniel Abdiu, President of Swedish E-Sport Association.

"We have been looking to get involved with more activities in Sweden, as we believe that Sweden is one of the leading countries in the development of eSports," Said Danny N. Ramkvist, Gaming Marketing Manager for SteelSeries. "I am glad that we have found a partner who shares our interest in the general growth of the gaming community."

About SteelSeries
SteelSeries is a leading manufacturer of professional gaming accessories, including headsets, mouse pads, keyboards and mouse accessories. SteelSeries have been on the forefront of professional gaming gear since its inception in 2001, thanks to continued innovation and product development in cooperation with leading professional gamers. SteelSeries supports the growth of eSport and supports a wide range of teams, organisations, news sites, communities, tournaments and LAN-events all over the world. For additional information, visit http://www.steelseries.com

About Swedish E-Sport Association
Swedish E-Sport Association strives to establish E-Sport in Sweden and ratify the practisers interests and needs. Swedish E-Sport Association is the organizer of SNL - Swedish National League which will play a central role to connect all the interested parties within E-Sport in Sweden. With this role Swedish E-Sport Association deliver added value to the practisers, create new market opportunities for businesses as well as increase the interest for E-Sports among the general public by using media as an information channel. For additional information, visit http://www.esportassociation.se

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