SpaceWorks Entertainment has secured new funding for its ambitious multimedia project Ice Planet, having been awarded a production grant from the Bell Fund to facilitate development of the sci-fi television series and interactive mobile game.
Mark Terry, SpaceWorks' VP of production and brand manager for Ice Planet, commented: "We're excited that the Bell Fund has approved this unique project. This is the first time a mobile game and television series will be co-launched and we're proud to have the Bell Fund and SilverBirch Studios on board for this industry initiative."
Starring veteran actor Michael Ironside, Ice Planet is a new sci-fi television series set to air later this year. The mobile game will incorporate characters and storylines from the television series, and will be available for download from mobile carriers and the Internet to coincide with the broadcasting of the first episode.
"This is an important milestone for us and certainly a strong endorsement of our Ice Planet game initiatives," added Kevin Birch, CEO of the game's developer, SilverBirch.
"Having the Bell Fund finance nearly seventy five percent of our project costs further ensures that this game will be up to our expected standards of quality and innovation, with the greatest worldwide market penetration possible."