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Sierra Entertainment's "CAESAR IV" to Include Free DVD of Award Winning Special from the History Channel(R)

LOS ANGELES, CA - October 11, 2006 - Sierra Entertainment, a division of Vivendi Games, today announced a partnership with The History Channel ® to bundle complimentary DVD copies of the special "Rome: Engineering an Empire" with launch quantities of their historical city-builder PC game, "Caesar TM IV". The bundle is available now for the suggested MSRP of $39.99.

"Our partnership with The History Channel brings together two franchises that complement each other perfectly," said Cindy Cook, chief strategy and marketing officer for Vivendi Games. "Players will have the opportunity to watch the show and put the actual practices of Roman engineers to use in 'Caesar IV.'"

"We are very pleased to be teaming up with Sierra Entertainment to extend the player experience of 'Caesar IV,'" said Kate Winn, vice president, Sales & Marketing, A&E Home Video. "'Rome: Engineering an Empire' provides a unique look at the history of Rome through its engineering feats, and I think this will bring the players of Caesar IV a new perspective on the game."

Winner of two Emmy ® Awards, "Rome: Engineering an Empire" premiered in 2005 on The History Channel and received critical acclaim for its stunning digital recreations and the depth of its content. The program chronicles the rich history of the Roman Empire from the reign of Caesar in 44 B.C. to its eventual fall around 537 AD, detailing the remarkable works of architecture and technology in between that helped create Rome's indelible mark on the world. "Rome: Engineering an Empire" was produced for The History Channel by KPI. Executive Producer for The History Channel is Dolores Gavin.

About Vivendi Games

Vivendi Games ( www.vivendigames.com) is a global developer, publisher and distributor of multi-platform interactive entertainment. The company is the leader in the subscription-based massively multi-player online role-playing games (MMORPG) category, holds leading positions in the PC, console, handheld and mobile games markets, and is an emerging player in casual online games. Vivendi Games' two principal studios and publishing labels include Blizzard Entertainment, headquartered in Irvine, CA, the creator of World of Warcraft ® , Diablo ® , StarCraft ® , and Warcraft ® ; and Sierra Entertainment, headquartered in Los Angeles, which includes Radical Entertainment, Swordfish Studios, High Moon Studios, and Massive Entertainment. Sierra's IPs include Crash Bandicoot ® , Spyro The Dragon ® , Empire Earth ® , SWAT ® , Darkwatch TM , Timeshift TM , Ground Control ® and Leisure Suit Larry ® . Vivendi Games is also home to Vivendi Games Mobile, publishing games for the emerging mobile market, and Sierra Online, dedicated to publishing casual games for online play and distribution on all platforms. Vivendi Games maintains strategic relationships with industry leading content partners, including Universal Music Group, NBC Universal, Twentieth Century Fox, and Ludlum Entertainment. The company has 16 offices around the world conducting business in 75 countries.

About The History Channel

The History Channel is one of the leading cable television networks featuring compelling original, nonfiction specials and series that bring history to life in a powerful and entertaining manner across multiple platforms. The network provides an inviting place where people experience history in new and exciting ways enabling them to connect their lives today to the great lives and events of the past that provide a blueprint for the future. The History Channel has earned three Peabody Awards, three Primetime Emmy ® Awards, ten News and Documentary Emmy ® Awards and received the prestigious Governor's Award from the Academy of Television Arts & Sciences for the network's Save Our History ® campaign dedicated to historic preservation and history education. The History Channel reaches more than 90 million Nielsen subscribers. The website is located at www.History.com.

Contact:

For The History Channel:

Kerri Tarmey, (212) 551-1504

Kerri.tarmey@aetn.com

-or-

Chris Schmidt

Kohnke Communications

(415) 777-4000

schmidt@kohnkecomm.com

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